Payday Express are one of the key players in the
short term loans market and have been in operation since the 1999. Like many
lenders in this market Payday Express have had to continue to evolve in order
to meet the changing needs of consumers. In the very early days of online
borrowing the needs of consumers in this sector were very different and in many
respects focused on offering a simple loan which was clear to understand and
repaid quickly. The type of loan was known as a payday loan and as the name
suggests, gave short term borrowers the ability to borrow a small amount of
money until their next pay date. This simple to understand product was once
offered by Payday Express and like other lenders, Payday Express aimed to
bridge the gap between a customer’s wages short fall and their next employment
pay date.
The early days of the short term
loans market saw the market somewhat explode into life. This was at
a time when the internet was becoming one of our most valuable tools and able
to offer many resources we previously would have had to leave the comfort of
our own home to acquire. This ranged from good to services and introduced the
population to a new way of existing. Short term loans added to this resource and
allowed consumers to borrow a small loan without the need to visit their bank
in person or by phone. The nature of the online application form meant the
process was simple and also discreet. Consumers were able to access money in a
way which had not been seen before. The payday loan product served a massive
purpose to millions of people, allowing them to cover unexpected costs and
expenses without needing to seek help from the banks or credit card providers,
who often operated on a much larger scale.
As the years have passed, the needs of
short term loan users have changed, as have the spending habits of the modern
day consumer. Nowadays and for some time in recent years gone by, consumers
have become better able to manage their finances if repayments towards goods
and services are made on a monthly instalment basis, rather than as a lump sum
repayment. It is therefore of little surprise that short term loans, such as
those offered by Payday Express, have moved in the same direction. Nowadays the
loans offered in this sector have changed to ensure if consumers wish to do so,
repayments can be made on an instalment basis. Like in the case of Payday
Express consumers have the choice to make repayments towards the loan over 1,
2, 3, 4 or 5 instalments. This means like never before consumers have a sense
of choice and flexibility and also gives a level of control in terms of the
amount which must be committed from their budget each pay day. As the years
continue to pass it seems likely many short term lenders will follow in these exact
same footsteps.
No comments:
Post a Comment